Do you know how to make your packaging stand out? If not, you’re in the same boat as most people. After all, you want your packaging to speak to customers, reflect your brand and be high-quality, yet affordable. That might seem unreachable.
But it does not have to be. In fact, great packaging is much easier to achieve than you think. You just need to know about one little trick: custom stickers.
In this article, we will share four ways to make your packaging stand out using custom stickers:
- Add eye-catching effects to your packaging
If you are looking for ways to make your packaging stand out, effect stickers and labels are just what you need. These are vinyl stickers that are printed on metallic or sparkly materials, creating that wow effect for your brand.
Using these materials, you can generate a premium, professional look for your brand in minutes. So why not give a gold or silver sticker a try and elevate the way your products are perceived?
- Use packaging seals
If you want to add a touch of luxury to your packaging, consider using packaging seals. Packaging seals give your products an extra level of protection and make them look more sophisticated. These seals can be made from different materials, like paper, vinyl or one of the effect materials mentioned above.
Not only will this reassure your customers of the quality of your products, but it is also a great way to leave a message for your customers. This can be a funny quote or a thank-you note. Add some visual interest by choosing a custom-shaped die cut sticker.
- Highlight a special promotion
Use custom stickers to draw attention to special promotions like new product launches or special edition ranges. Instead of having to overhaul your entire packaging, you can just add a different sticker to visually differentiate your promotions.
This will not only catch the eyes of more customers but can help you boost sales. When you run a limited edition campaign, you present your product as scarce. Consumers have to make a decision now before it is no longer available.
- Include free stickers
Another great way to elevate your product packaging is by including free stickers. People love getting freebies. And they love stickers. So it is no surprise that free stickers are always a hit.
We do not think of stickers as just another way to sell us something. Instead, we see them as a gift. This is very powerful as it forges positive associations with your brand and increases the likelihood of a repeat purchase. Make the most of this tip by giving away stunning holographic stickers
If you want to make your packaging stand out, custom stickers are the way to go. They’re an affordable and easy way to add eye-catching effects, seals, or promotions to your products. Which tip will you be trying out? Let us know in the comments.